Product Case Studies

Real problems. Real outcomes.

Three product initiatives shipped at Sierra Living Concepts — each told as a complete story from discovery to delivery to results.

Platform & Systems · Pricing Automation

01 — Automated SKU Pricing & Mapping System

How I identified a $500K+ pricing exposure risk buried in 500+ product SKUs — and drove an end-to-end automated solution from zero.

Pricing AutomationBackend SystemsCross-functional

₹35–40L

Monthly revenue protected

28→7 min

Mapping time per SKU

500+

SKUs automated

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UX & Conversion · Funnel Optimization

02 — Checkout Funnel Optimization

How session recording analysis revealed two hidden friction points killing checkout conversions — and fixing them contributed to ₹1.2 crore in monthly revenue.

UX ResearchFunnel AnalysisMicrosoft Clarity

~₹1.2Cr

Monthly revenue improvement

20→14%

ATC diversions reduced

84→72%

Checkout abandonment

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Internal Tooling · Sales Enablement

03 — Real-Time Pricing Calculator for U.S. Sales

How a 1–2 day quote turnaround was killing custom furniture conversions — and the tool that generated ₹1.5 crore in additional monthly revenue.

Internal ToolingSales EnablementRequirements

~₹1.5Cr

Additional monthly revenue

~30%

Conversion improvement

1–2d→0

Quote turnaround eliminated

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